History of FIFA World Cup mascots

Introduced for the 1966 World Cup, official mascots have become synonymous
with the defining characteristics of host nations, adding a touch of fun and
frivolity while helping to drive lucrative merchandise sales


WORLD CUP WILLIE
England, 1966

JUANITO
Mexico, 1970

TIP AND TAP
West Germany, 1974

GAUCHITO
Argentina, 1978

NARANJITO
Spain, 1982

PIQUE
Mexico, 1986

CIAO
Italy, 1990

STRIKER
USA, 1994

FOOTIX
France, 1998
     
ATO, KAZ AND NIK
Korea/Japan, 2002

GOLEO VI & PILLE
Germany, 2006

ZAKUMI
South Africa, 2010

FULECO
Brazil, 2014

ZABIVAKA
Russia, 2018

LA’EEB
Qatar, 2022

MAPLE, ZAYU AND CLUTCH
Canada, Mexico, USA, 2026

Maple the Moose: A creative, street-style-loving
goalkeeper who roams across Canada, embracing
culture, and celebrating diversity and connectivity

Zayu the Jaguar: Hailing from jungles
of southern Mexico, an agile and fearless striker
inspired by unity, strength and joy

Clutch
the Bald Eagle:
An adventurous
midfielder who
thrives on
teamwork,
boundless energy
and optimism

     
Source: FIFA
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