South Korea birth rate decline South Korea is struggling with a record low birth rate, with officials having trouble convincing the “YOLO” generation that parenthood is a better investment than a hedonistic lifestyle TOTAL FERTILITY RATE (babies per woman during her reproductive lifespan) 4.5 1970 4.53 4.0 3.5 3.0 2.5 2.0 1.5 1.0 0.5 2023 0.72 0 1970 2025 LIVE BIRTHS AND DEATHS COMPARED (millions) 1.2 1.0 1970 1.01 0.8 Births 0.6 0.4 2023 0.35 Deaths 0.2 1970 0.26 0 2023 0.23 1970 2025 YOLO (You Only Live Once) – Term applied to people aged 20-30 who live for self-satisfaction, spending their money on fashionable clothes, eating out and travel. They spend more and save less on average than wider South Korean population or their peers in other countries – overlooking notions of marriage or starting family Sources: Reuters, Statistics Korea Illustration source: Unsplash © GRAPHIC NEWS