Surge for pre-owned watches Sales of second-hand luxury watches will overtake the market for new models within a decade as buyers seek out scarce timepieces, according to Swiss-based industry analyst LuxeConsult Market growth (US$ billions) Rolex, Patek Philippe and Audemars Piguet account for more than 55% of value of pre-owned watches 100 90 80 $85.25 70 $84.00 60 50 $50.14 40 30 20 $22.52 10 0 21 22 23 24 25 26 27 28 29 30 31 32 33 New luxury watches 4% average growth rate Pre-owned watches 12% average growth rate Rolex Cosmograph Daytona steel model 116500 Retail price (Jan 2023) $14,80 PRE-OWNED PRICE: $28,30 Sources: Bloomberg, Hodinkee, LuxeConsult Picture: WatchFinder & Co. © GRAPHIC NEWS