Amazon launches HD music streaming -------------------------------------- Amazon Music has become the first of the big three streaming services – the others being Spotify and Apple Music – to offer CD-quality audio -------------------------------------- Spotify leads pack in terms of number of paid subscribers But when it comes to year-on-year percentage increase, Amazon is ahead Subscription rises attributed in part to popularity of smart speakers, like Amazon Echo Amazon 32m Apple 60m Spotify 108m Amazon 70% Apple 50% Spotify 32% -------------------------------------- AUDIO FILE FORMATS Amazon Ultra HD: FLAC, 24 bit, 192kHz Amazon HD: FLAC, 16 bit, 44.1kHz Apple Music: AAC, 256kbps Spotify: MP3, 320kbps -------------------------------------- Once preserve of audio- philes, high-definition music may be gaining mass market appeal. But can listeners really hear any difference between MP3s and lossless audio?* -------------------------------------- Yes 19.4% No 80.6% -------------------------------------- Big three music labels support Amazon Music HD Sony Music Entertainment Universal Music Group Warner Music Group -------------------------------------- *Listeners chose perceived best audio from three formats: 128kbps MP3, 320kbps MP3 and lossless WAV -------------------------------------- Sources: Financial Times, BBC, Forbes, NPR Picture: Bruce Mars (Unsplash) © GRAPHIC NEWS