Apple’s next generation technology push

Apple is paving the way for a future invested in augmented reality (AR), whereby our senses are supplemented by computer-generated content 

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Central to Apple’s plans: Ever-present iPhone, launched in 2007

iPhone 8: Aka iPhone Edition, iPhone X, iPhone Pro

Due: Sep 2017

Form factor: Encased in “teardrop” glass shell. Non-metallic backplate allows device to charge wirelessly

5.5in (140mm)

5.8in display (147mm)

Edge-to-edge display: HD Retina OLED screen, thinner than any previous iPhone display

Upcoming iPhones

8 Screen similar size to 7s Plus

7s

7s Plus

Home button: Gone. Replaced by virtual controls that appear as required. Touch ID sensor behind screen. Haptic feedback simulates click sensation of missing button


In development: Light field camera

Captures intensity of light in scene, and direction light rays are travelling in space

Change focal distance of photo after it has been taken


Glasses: Just one of several AR products undergoing research

Recruitment drive: Apple hiring expert engineers from Dolby, Oculus, Hololens and movie special effects giants Weta, who pioneered 3D effects for “Avatar”

iPhone will beam 3D content – maps, movies and more – to glasses

AR global market: Predicted to surge 80 percent to $165bn by 2024

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Sources: MacRumors, GMInsights, wire agencies 

Pictures: Wiki Commons

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