Android dominance Google is rolling out version 5.0 of its market-leading Android OS,codenamed Lollipop OPERATING SYSTEM MARKET SHARE (Global smartphones) --------------- 90 80 70 60 50 40 30 20 10 0 Q2, 2014 Android 84.7% iOS 11.7% Windows Phone 2.5% BlackBerry OS 0.5% Others 0.7% 2012 2013 2014 ---------------- LOLLIPOP FEATURES Colourful, bold user interface Fine tune control of notifications Intelligent battery management Encryption and malware protection Device sharing allows multiple user accounts on single smartphone Sources: Google, IDC Words 83